NX for the WIN - 2023

Black Lemon for the second time in its history, goes campaigning. Sliiightly different from last time when we did a show about the 2018 presidential elections in Cyprus. This time, BL crew joined the campaign trail. And what a ride this has been so far.

The 2023 Presidential Election is a very long but vibrant one. It’s the first major electoral process “after the pandemic” (is it over?) and the first so deeply rooted into the visual/digital/new era world of politics.

The BL crew joined forces with the NX 2023 team and followed (and still follows) around Mr. Christodoulides, an independent candidate, on his campaign trail. Through meetings with organizations, speeches in random villages, festivals, get togethers, volunteers actions, thick and thin, the BL team has been a constant by his side, documenting everything that is happening on the trail, supplying social media channels, traditional channels, and everyone’s story and feeds with important information.

The campaign trail is a challenging task for any crew, small or large. It’s often entangled with more things than just taking the best shot or clip of a moment. It’s always about being able to tell the story as it is, without fanfares and exaggerations. It’s easy for production to slip into the slope of over producing something that should have been simple and easy and humane on top of everything.

The BL crew is proud that is sticking to the task, managing to serve on multiple levels the visual needs of the longest and most demanding campaign in local history.

If you want to find out more about this campaign, visit the YouTube channel of NX2023 at https://www.youtube.com/c/Christodoulides2023 or the campaign’s Social Media channels (Christodoulides2023 in Facebook, Instagram and TikTok).

NX for the win!

xoxo

Lemonade